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Interviewer: Kevin Savetz
 
Interviewer: Kevin Savetz
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Date: 3/4 April 2013
    
   Kevin:            I'm interested in how you guys got together. Was it some sort of
 
   Kevin:            I'm interested in how you guys got together. Was it some sort of
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   David:            I had left Digital Equipment in 1974, and I'm sure you read the
 
   David:            I had left Digital Equipment in 1974, and I'm sure you read the
 
                     whole rationale behind that, and joined AT&T in marketing,
 
                     whole rationale behind that, and joined AT&T in marketing,
                     educational marketing. Same thing I was doing at Deck but obviously
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                     educational marketing. Same thing I was doing at DEC but obviously
 
                     marketing different products to a different mix of customers. AT&T,
 
                     marketing different products to a different mix of customers. AT&T,
 
                     back then and perhaps today, they had a real formula that you're in
 
                     back then and perhaps today, they had a real formula that you're in
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                     it would be three months later that the Altair came about. It was
 
                     it would be three months later that the Altair came about. It was
 
                     more that I thought that an educational magazine like we had been
 
                     more that I thought that an educational magazine like we had been
                     publishing at Deck should continue.
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                     publishing at DEC should continue.
                     Deck had dropped off. They stopped publishing Edu when I left the
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                     DEC had dropped off. They stopped publishing Edu when I left the
 
                     education group. Well, they published an issue or two but they
 
                     education group. Well, they published an issue or two but they
 
                     really weren't serious about continuing it. Then you had all of
 
                     really weren't serious about continuing it. Then you had all of
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                     newsletter, what he called the "Amateur Computer Group Newsletter".
 
                     newsletter, what he called the "Amateur Computer Group Newsletter".
 
                     It was for engineers who were scavenging up old parts from
 
                     It was for engineers who were scavenging up old parts from
                     Honeywell and IBM and GE and Deck and trying to put together a
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                     Honeywell and IBM and GE and DEC and trying to put together a
 
                     computer. You've got success stories and here's how you can make
 
                     computer. You've got success stories and here's how you can make
 
                     this worth together.
 
                     this worth together.
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                     Because PDP1170 was not a low-end, with a platter and disk, 12
 
                     Because PDP1170 was not a low-end, with a platter and disk, 12
 
                     inch, maybe 15 inch, but a big, big platter drive, and data entry
 
                     inch, maybe 15 inch, but a big, big platter drive, and data entry
                     terminals, deck writers, BTO5. And when Ziff came in, I mean they
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                     terminals, DECWriters, VT05. And when Ziff came in, I mean they
 
                     were blown away that we were doing our own fulfillment, and doing a
 
                     were blown away that we were doing our own fulfillment, and doing a
 
                     very efficiently.
 
                     very efficiently.
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                     They had some notable people there. I was sitting down with Alvin
 
                     They had some notable people there. I was sitting down with Alvin
 
                     Toffler in the lobby of the Colosseum and along comes over to us
 
                     Toffler in the lobby of the Colosseum and along comes over to us
                     Isaac [inaudible 00:27:03] . What a wonderful little party. We had
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                     Isaac [inaudible 00:27:03] (ED: from context, they are talking about
                    some coffee in the Colosseum and I said, "Isaac, can you write me
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                    Isaac Asimov). What a wonderful little party. We had some coffee in
                    an article?" "I got a good story from the iRobot series that hasn't
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                    the Colosseum and I said, "Isaac, can you write me an article?"
                     been widely used or published and you can use that." So I got an
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                    "I got a good story from the robot series that hasn't been widely
                     early contribution from Isaac [inaudible 00:27:27] and Alvin
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                     used or published and you can use that." So I got an early
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                     contribution from Isaac [inaudible 00:27:27] and Alvin
 
                     Toffler wrote something for us.
 
                     Toffler wrote something for us.
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                     developers and people in educational institutions they wanted
 
                     developers and people in educational institutions they wanted
 
                     Basic.
 
                     Basic.
                     There were few schools and colleges in Boston area, near Deck that
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                     There were few schools and colleges in Boston area, near DEC that
 
                     were OK with Focal. But stuff was getting published by Minnesota
 
                     were OK with Focal. But stuff was getting published by Minnesota
 
                     Educational Computer Consortium and others in Basic, [inaudible
 
                     Educational Computer Consortium and others in Basic, [inaudible
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                     England that we could take subscriptions.
 
                     England that we could take subscriptions.
   −
   Betsy:            A housewife who kept her dark issues in her spare bathroom.
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   Betsy:            A housewife who kept her back issues in her spare bathroom.
 
                     [laughs]
 
                     [laughs]
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   David:            I said there was a lot of early development in New Jersey and there
 
   David:            I said there was a lot of early development in New Jersey and there
 
                     was a guy named Saul Libes, you will find him probably, [laughs]
 
                     was a guy named Saul Libes, you will find him probably, [laughs]
                     who was the first president of the Armature Computer Group in New
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                     who was the first president of the Amature Computer Group in New
 
                     Jersey. He was a Professor at [inaudible 01:04:43] College and he
 
                     Jersey. He was a Professor at [inaudible 01:04:43] College and he
 
                     felt that Byte magazine started out fine but then they were
 
                     felt that Byte magazine started out fine but then they were
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                     [laughter]
 
                     [laughter]
   −
   David:            Actually, a bigger acquisition was earlier and that was Rom
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   David:            Actually, a bigger acquisition was earlier and that was ROM
                     Magazine. Rom was published by who?
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                     Magazine. Rom was published by who? (ED: not the Atari-related
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                    magazine of the early 1980s.)
    
   Betsy:            Erik Sandberg-Diment.
 
   Betsy:            Erik Sandberg-Diment.
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   David:            Yeah, if you can get a hold of the third one. [laughter] I don't
 
   David:            Yeah, if you can get a hold of the third one. [laughter] I don't
                     even have that. There's a same thing on Tarry-on. There were three
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                     even have that. There's a same thing on Atarian. There were three
                     issues of Tarry-on that I did not keep the third issue. Oh, man.
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                     issues of Atarian that I did not keep the third issue. Oh, man.
 
                     Shoot me.
 
                     Shoot me.
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                     with worms. We just had a different kind of culture, a lot of fun.
 
                     with worms. We just had a different kind of culture, a lot of fun.
   −
   Betsy:            Jonny Anderson went to work for A plus in San Francisco. He was one
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   Betsy:            Jonny Anderson went to work for A+ in San Francisco. He was one
 
                     of the five people killed in the San Francisco earthquake of 1986.
 
                     of the five people killed in the San Francisco earthquake of 1986.
 
                     He was in a car and a piece of the building fell on the car. He was
 
                     He was in a car and a piece of the building fell on the car. He was
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   Betsy:            I think he was sort of in rebellion when he started working at
 
   Betsy:            I think he was sort of in rebellion when he started working at
                     Creator Computing because he was coming off of AT&T where he had to
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                     Creative Computing because he was coming off of AT&T where he had to
 
                     wear a suit to work every day. So the first thing he did was burn
 
                     wear a suit to work every day. So the first thing he did was burn
 
                     his suits and wear t-shirt and jeans way before anybody was doing
 
                     his suits and wear t-shirt and jeans way before anybody was doing
26

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